In a remarkable keynote titled “I freed Nelson Mandela”, at this year’s New Business Models Conference, Peter Wells talked about business models and sustainability transitions.
He also announced our forthcoming edited volume on ⚠️ “Business Models for Sustainability Transitions” ⚠️ (Palgrave Macmillan), edited by Annabeth Aagaard, Florian Lüdeke-Freund, and Peter Wells.
This book is a unique compendium that – for the first time ever – brings together a huge number of researchers from two of the most dynamic fields of sustainability research: business models for sustainability and sustainability transitions!
12 chapters, 30+ authors, 3 major themes: Crossing the Chasm, Beyond Business-as-Usual, and Being the Change
🔔 DO YOU WANT TO READ THE OVERVIEW CHAPTER NOW!? 🔔 Respond ‘yes’ in the comments below or send an e-mail to fluedeke-freund@escp.eu to receive a pre-print version.
Download the book flyer: http://bit.ly/BMforSustTransitions
“This book is an important stepping-stone in a much larger journey toward more sustainable modes of production and consumption.” Jochen Markard
“This book provides a unique pathway forward for theory and practice on sustainability transitions and the potential positive role of business.” Nancy Bocken
“A much needed step to understand how business models can contribute to a sustainable development of markets, the economy, society and the planet!” Stefan Schaltegger
Sustainable Business Model.org 
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